Trademark: HOPWOOD THE ARROGANCE HOPWOOD, COMPETITIVE AND SOMETIMES ARROGEANT, CLASHED WITH CAPTAIN REESE IN 1868 OVER A BORROWED PITCH POT. AFTER LEGAL ACTION FAILED, HOPWOOD IMPOSED A THREE PENALTY TOLL ON THE BRIDGE THROUGH THE RIVERINE HERALD, EARNING THE TITLE "KING OF ECHUCA." 2439031