Trademark: THE BUSINESS OF LIVE 2204542
Word
THE BUSINESS OF LIVE
ID
2204542
Trademark Type
Word
Status
Registered: Registered/protected
Application Date
22 August 2021
Registration Date
22 August 2021
Renewal Date
22 August 2031

Service
Media Legal

Goods and Services:
Class 35:
Advertising, promotion and marketing in relation to tickets to performances, plays, musical events, live shows, cabarets, concerts, classes, festivals, conventions, courses, games, performances, pageants, lectures, quizzes, rodeos, talent quests, exhibitions, recreational activities, shows, stage shows, parties, discotheques, entertainment events, public forums, balls, dances, ceremonies, fetes, galas, award ceremonies, sporting events, cultural events, entertainment, film screenings, spectaculars and events of all kinds; promotion of live entertainment and ticket sales; advertising, promotion and marketing of services including via interactive digital television, datacasting and global computer networks, in stores, on-line, on the internet, via telephony or though publications, electronic publications, catalogues, newsletters, direct mail and mail order or via augmented reality software, enhanced reality software and via all kinds of mobile devices or otherwise; advertising, promotion, wholesaling, retailing, selling and marketing of goods including via interactive digital television, datacasting and global computer networks, in stores, on-line, on the Internet, via telephony or though publications, electronic publications, catalogues, newsletters, direct mail and mail order or via augmented reality software, enhanced reality software and via all kinds of mobile devices or otherwise); sale of tickets to promotional, advertising and business events; advertising, promotion, marketing, business and commercial publication services; advertising effectiveness analysis and research; advertising research; advertising and promotion of consumer products; advertising and promotion of customer incentives; advertising and promotional services to assist people in the selection of gifts; advertising and sales promotion information services; advertising assistance and advice services, including those provided online; advertising services; advertising services provided via a database or otherwise; advertising services, including advertising in publications; advertising via augmented reality software, enhanced reality software and via all kinds of mobile devices; advertising via telephony; advertising, business and commercial data analysis; audience and market response analysis, monitoring and surveying; audience response surveying, monitoring and analysis for advertising, promotion or marketing purposes; booking, preparing, placing and disseminating advertising; brand creation, promotion and advertising services; advocacy (promoting, publicising or otherwise representing the interests or concerns of others); arranging and conducting exhibitions and shows for business, advertising, commercial, promotional or trade purposes; arranging and managing subscriptions to print and other publications, or to online content and online services; arranging the provision of discounts, complimentary goods and complimentary services via the administration of loyalty programs involving discounts or incentives; arranging, organising and conducting competitions, contests and tournaments for advertising, business, trade, publicity, marketing, commercial and promotional purposes; administration of the business affairs of franchises; sale of name and address based lists; business administration and management of a privileges club; business advice; business and commercial research, appraisals, assistance, analysis and advice; business and commercial research; business information services; business management and administration of programs offering discounts, vouchers or free products/services; business management of actors, artists, authors, performing artists, photographers or writers; business, commercial, advertising and promotional event management services; cinematographic film advertising; classified advertising; collection and compilation of information relating to advertising, market research, marketing and business; collection of data and commercial information; collection, collation and compilation of business and advertising data; collection, collation and compilation of information relating to advertising, market research, marketing and business; collection, collation and compilation of research data and commercial information; collection, collation, compilation and updating of mailing lists; compilation of advertisements, including for use as web pages on the internet; compilation of business data and commercial information; compilation of information into computer databases; computerised database management in the nature of information storage, retrieval and searching; conducing opinion surveys, including in relation to the quality and attributes of goods and services; conducting business and trade shows; conducting exhibitions for advertising, promotional, business, commercial or trade purposes; consumer market information services; promotion and marketing via corporate gift programs; customer, business partner, wholesaler and retailer loyalty and incentive programs and schemes; data collection and data compilation for others; data management; data processing; database management; updating and maintenance of data in databases; demonstration of goods, including for advertising purposes; direct marketing; display services for merchandise; dissemination of advertising, publicity and business information and advertising material, including via global computer networks; dissemination of business, market, opinion and advertising research and analysis, and business, market, opinion and advertising information including via global computer networks and the internet; dissemination of information in relation to advertising, publicity, business and commerce; electronic advertising services; electronic billboard advertising; event management services in relation to advertising and promotional events; event promotion services; facilitating and assisting retailing, wholesaling, selling, advertising, promotion, publicity, marketing and trading services; franchising services namely group purchasing and group advertising; home shopping services in respect of printed programmes, publications, commemorative books, event tickets as collectors' items, sound recordings, video recordings, souvenirs, clothing and headwear; incentive promotion programs; information and advice to advertisers; interactive advertising, promotion and marketing of services; interactive advertising, promotion, wholesaling, retailing, selling and marketing of goods; internet advertising; layout services for advertising purposes; logistics services (business management and organisation of facilities and resources); loyalty marketing; maintenance of customer, business partner, wholesaler and retailer data in computer databases; management of business privileges programs; market research and market analysis services including research conducted using focus panels and groups; market surveying services including sampling, testing and appraisal of goods and services, including consumer goods and services; marketing campaigns; marketing launches; marketing research; marketing services; marketing studies; marketing; merchandising services including providing prizes, awards and bonuses to customers, business partners, wholesalers and retailers; offering and arranging discounts, vouchers or free products/services via the administration of loyalty programs involving discounts or incentives; on-line advertising, promotion and data processing; online and internet advertising and promotion services; operation and administration of loyalty marketing and other sales and promotional incentive and loyalty schemes; opinion polling, surveying and testing, including in relation to the quality and attributes of goods and services; opinion research, polling and analysis; organisation of business promotional campaigns; organisation of exhibitions, trade expositions, trade fairs and trade shows for business, commercial or advertising purposes; organisation of focus panels and groups for business, commercial or advertising research purposes; organisation, operation and supervision of corporate gift programs; organisation, operation and supervision of loyalty, reward, discount, special offer and incentive and privileges programs; organisation, operation and supervision of programs providing benefits to customers, business partners, wholesalers and retailers, including in connection with loyalty and incentive and privileges programs; organisation, operation and supervision of sales incentive schemes; organisation, operation, supervision and administration of loyalty marketing, incentive, customer loyalty and other sales and promotional incentive and loyalty schemes; organising and conducting competitions, prize draws, contests and tournaments for advertising, business, marketing, promotional, business or commercial purposes; organising of trade competitions and promotions; organising opinion panels; organising programs offering discounts, vouchers or free products/services; outdoor advertising; placing of advertisements; planning of marketing strategies; planning services for advertising; preparation of corporate literature and publicity material; preparation of publicity documents and materials; preparing, placing and disseminating advertising and advertisements; product and service promotion; product feature, price and value comparison services; product launch services; product marketing; product sampling; production of advertising material; production of radio, television, cinema and on-line advertisements and commercials; production of sound and video recordings for advertising, marketing or publicity purposes; promotion and advertising of travel; promotion of entertainment, sporting, cultural and educational events; promotional management for personalities and celebrities; promotional marketing; promotional services including arranging the provision by third parties of discounts, complimentary goods and complimentary services; promotional services including providing prizes, awards and bonuses to customers, business partners, wholesalers and retailers; promotional studies; providing information about consumer products and services; providing market research for comparison of shopping information; provision of advertising and promotional information and advice to advertisers; provision of business and advertising data; public relations; publication services in this class being publication of publicity, advertising or promotional materials; publicity services; ratings analysis and surveys; rental of advertising space (including on-line advertising space); retailing services being home shopping services; retailing, wholesaling, selling, advertising, promotion and marketing services (including the foregoing provided in stores, on-line, on the Internet, via telephony or through publications, electronic publications, catalogues, newsletters, direct mail and mail order or via augmented reality software, enhanced reality software and via all kinds of mobile devices or otherwise); rewards programs; sale of sample products and sample packs; sales promotion; sampling, testing and appraisal services in this class; service feature, price and value comparison information services; sponsorship; statistical research and information; surveys (opinion polling); surveys for business or commercial purposes; systematisation of information into computer databases; television advertising; the bringing together, for the benefit of others, of a variety of goods (excluding the transport thereof), and information about a variety of business, advertising, promotional and commercial services, enabling customers to conveniently view and purchase the goods or order the services; writing advertising copy; stenography; bookkeeping; employment recruitment; rental of business machines; rental of vending machines; stock control; information, consultancy and advisory services in relation to the aforementioned services; the foregoing services provided online, on the internet, via computer, via telephony and in person or by any other means, including in publications, via augmented reality software or enhanced reality software, via all kinds of mobile devices, via all forms of electronic transmission, including broadcast, narrowcast, multi-point, point-to point, free-to-air, pay and subscription television, satellite, datacasting and digital means, via all forms of hardcopy publishing, online communication, electronic transmission, broadcast, narrowcast, multi-point, point-to-point, satellite, free-to-air, pay and subscription television, datacasting and digital means and by email or via social media and websites
Class 41:
Advisory services in relation to entertainment, shows, competitions, contests, ceremonies, conventions, conferences, awards, education, sport, esports, recreation, political news, news programming, current affairs and cultural activities, publishing and training; advisory services in relation to ticketing; arranging and provision of entertainment, cultural, musical, festival, exhibition, concert, party, presentation, ceremony, theatrical, performance, pageant, show, race, dance, fashion show, conference, ball, public forum, cinema, artistic, amusement, games, fitness, sporting, gymnastic, recreational, educational and training ticket packages; arranging, organising, hosting, presenting and conducting competitions, games, shows, awards, award presentations, ceremonies, conferences, honours presentations, live shows, cabarets, concerts, classes, fashion shows, festivals, conventions, courses, games, performances, pageants, lectures, quizzes, talent contests, exhibitions, recreational activities, stage shows, parties, entertainment events, live entertainment, public forums, balls, dances, ceremonies, fetes, galas, sporting events, esports events, esports contests, gaming, social events, cultural events and entertainment; booking and rental of facilities and venues; booking of entertainment, cultural, musical, theatrical, cinema, artistic, amusement, games, fitness, sporting, gymnastic, recreational, educational and training facilities and venues; booking, seating and reservation services for entertainment, cultural, musical, theatrical, cinema, artistic, amusement, games, fitness, sporting, gymnastic, recreational, educational and training events and shows; booking, seating, reservation and ticketing agency services for entertainment, education, culture, recreation, sports and the arts; amusements; arranging and conducting educational seminars and workshops; conducting of competitions by telephone, messaging, mobile services and other communications technologies; consumer education services including in relation to restaurants, clothing, cosmetics, hotels and other temporary accommodation, holidays, motor cars, and consumer goods and consumer services; correspondence courses; cultural activities; cultural information; cultural services; dissemination of entertainment material; distribution of audio recordings, films, radio programs, sound recordings, television programs, television program content, videos and motion pictures, other than by transportation; editing of audio recordings, films, radio programs, sound recordings, television programs, television program content, videos and motion pictures and written text; educational services; electronic games services provided by means of the internet; electronic publication of information on a wide range of topics, including online and over a global computer network; digital and electronic publishing; entertainment services of a club; entertainment services; esports entertainment; event management and consulting services including in relation to the organisation of educational, entertainment, sporting, esports or cultural events; fan club services; game services provided online from a computer network; game shows; information services (including on-line, interactive, digital and datacasting information services) in the fields of entertainment, shows, competitions, ceremonies, conventions, conferences, awards, dinners, education, sport, esports, recreation, political news, news programming, current affairs, cultural activities, publishing and training; information services in relation to booking, seating, reservation and ticketing services for educational, training, entertainment, sporting, recreational and cultural events, including such services provided by email, social media and on the internet; interactive games services; live entertainment; management of entertainment and esports events; master of ceremony services; musical concert services; musical performances; news reporter services; officiating at sports and esports contests; online publication of journals, diaries and opinions, including on social media; provision and publication of information in the fields of music shows, festivals and events; organisation of fan clubs; organisation of games; organisation of promotions (entertainment, sporting, educational or esports events); organisation of social, recreational, entertainment and cultural events; party decorating; personal tour guide services; photographic library services; photographic reporting; photography; producing of motion pictures, plays and videos, animated films and cartoons, audio and/or video recordings, audio entertainment, audio/visual presentations, cable television programs, cine-films, fashion shows, films, live entertainment, live performances, magazines, motion pictures, music shows, musical recordings, news and current affairs programs, plays, radio programs, sound recordings, special effects, sporting events, stage performances, stage plays, television programs, theatre and videos; production and distribution of audio and video content for entertainment, sporting, esports, cultural or educational purposes; production of audio programs and podcasts; production of television and radio shows and video and audio material; production of television programs and television content, including interactive television programs and television content; providing apparatus and facilities for sports, esports and games; provision of games by means of a computer-based system; provision of information in the fields of entertainment, shows, competitions, ceremonies, conventions, conferences, awards, education, sport, esports, recreation, political news, news programming, current affairs, cultural activities, publishing and training by means of electronic communications networks including global computer networks; provision of non-downloadable games on the internet; provision of social club services; publication and electronic publication of information on a wide range of topics, including publication online and on mobile devices; publication of information in the fields of entertainment, shows, competitions, ceremonies, conventions, conferences, awards, dinners, education, sport, esports, recreation, political news, news programming, current affairs, cultural activities, publishing and training via online services; publication of information on global computer networks including the internet; publication of multimedia material online; publication of photographs, including fan photographs; publication of reviews and information, including about entertainment, sport and esports, and entertainment, sporting, esports, social and educational events; publication of video and audio material, including fan video and audio material; publishing; racing, including motor racing; recording studio services; recreation services; reservation services for concert, show and theatre tickets; reservation, booking and ticketing services for entertainment, sporting, esports, cultural, social and educational events; sale of tickets to performances, plays, musical events, live shows, cabarets, concerts, classes, festivals, conventions, courses, games, performances, pageants, lectures, quizzes, rodeos, talent quests, exhibitions, recreational activities, shows, stage shows, parties, discotheques, entertainment events, public forums, balls, dances, ceremonies, fetes, galas, award ceremonies, sporting events, cultural events, entertainment, film screenings, entertainment spectaculars and events of all kinds; sporting, esports and cultural activities; sports and esports coaching, training and education; syndication of radio, television and video programs and program content; television entertainment; television program distribution (other than transportation); ticket agency services; training services; video and computer game arcade services; video and computer game entertainment services; video editing; video entertainment; video production services; videotaping; weblog (blog) services; writing for others; television studio services; theme park services; hire and rental of audio and video equipment, audio and video recordings, motion pictures, camcorders, CD-ROMs, cine-films, cinemas, cinematographic apparatus, entertainment apparatus, DVDs, educational materials or apparatus, electrical apparatus for the recording of sound or video signals, equipment for use at sporting events, facilities for the production of television programs or films, film studios, films, motion pictures and film production equipment; hire and rental of arenas, theatres, entertainment facilities, sports facilities, stadium facilities, sports equipment, games equipment, lighting apparatus for theatrical sets or television studios, video projectors and accessories, pre-recorded films, radio and television sets, show scenery, stage scenery and sets, television programs, video cameras, video recorders, gaming machines, video recordings and videotapes; motion picture and television studio services; motion picture production; movie studio services; rental of toys; rental of books; rental of exercise equipment; fitness training; conducting lotteries; information, consultancy and advisory services in relation to the aforementioned services; the foregoing services provided online, on the internet, via computer, via telephony and in person or by any other means, including in publications, via augmented reality software or enhanced reality software, via all kinds of mobile devices, via all forms of electronic transmission, including broadcast, narrowcast, multi-point, point-to point, free-to-air, pay and subscription television, satellite, datacasting and digital means, via all forms of hardcopy publishing, online communication, electronic transmission, broadcast, narrowcast, multi-point, point-to-point, satellite, free-to-air, pay and subscription television, datacasting and digital means and by email or via social media and websites